Travel Agencies in India

United States

and UAE, are riding on

OTA Model

. Bookings through Internet Hitting Sky.

April 03, 2019 KIRAN A

2019 is expected to be great year for OTA – Online Travel Agencies. OTA stands for online travel agency. A travel agency, which operates and provide the services online. OTA covers a range of different types of services which it provides to global clients including flight reservation, hotel reservation, car reservation, holiday packages and other travel related services. There has been a massive growth in online travel business and that’s why most travel companies have adopted the OTA business model and going for travel portal development for their companies. Travel agencies are contracting travel technology companies to build and set a robust OTA platform.

Out of all the travel related services, hotel reservation creates a key component in terms of volume and thus hotel reservation system has become the most important aspect of OTA. It is absolutely convenient due to its 24-hour availability, global reach, great room inventories and pricing associated with it. End users can search hotels for any city worldwide, find out availability and pricing. They can also view the hotel images, videos and 3D maps to reach there. After selecting the hotels, users can make the payment through credit card and get the instant confirmation in terms of vouchers. Thanks to the rise of travel technologies, mobile apps and global reach of internet.

The rise of online hotel reservation systems, is not a threat to traditional travel business, but an important opportunity to be taken advantage of. Travel agencies can target more customers round o clock and provide term better services with any human interface. This also creates a better customer experience and thus more business for OTAs.

For most OTAs, the best choice for making a hotel reservation system is with several hotel APIs / hotel XML to gain the best possible inventory and better pricing. An integrated and fully functional hotel reservation system reduces the additional cost support team and gives following sustainable advantages.

24×7 availability, increased sales and better client satisfaction.
Hotel reservation system manages from displaying hotels to voucher generation online and thus saves a lot of efforts.
Hotel reservation system manages the complete user data on the backend with all the booking records, markup and statements.
Separate markup can be managed on B2C and B2B, both the modules.
Marketing tools such as email newsletters and promotional discounts help in building bigger client base.
Better search and booking experience for end users.

Author: Author is a travel technology expert and has been involved in several travel portal development projects.

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1 Revolutionary booking engine platform lets you engage B2C users and B2B sub agencies to make more sales. Top inventory, intuitive UIs and best in class features bring the edge.

2 Use your own domain name, or purchase new one through Travelomatix. Sell the flights, hotels and other travels deals under your brand.

3 Our cloud-based IBE (internet booking engine) is 1/8 the cost of a custom travel booking engine with equal features. You spend less time managing technology and concentrate on core business.

4 Travelomatix is 100% mobile ready. Your travel website will look and perform equally well on desktops, tablets and mobile phones with no extra coding or design work.

5 Travelomatix offers payment gateway integration of your choice. Sell online deals on your travel website and receive payments directly into your account.

6 Integrate your travel booking engine with leading enterprise resource planning suites like NetSuite, Brightpearl and Microsoft Dynamics.

7 Analyze and gain insight into your online booking engine's growth. See which sectors are selling more and tweak marketing campaigns according to that.

8 Travelomatix engine is developed with high end technology to deliver the highest quality operations. Server, bandwidth and performance are the things that we take care.

How to succeed in online travel business?

Robust booking engine platform

One must have best travel technology partner to setup robust OTA. Find out a company with great infrastructure, a unique product team in core, implementation team for customer interface and must have quicker to go market approach. This will let you focus on other non technology but IMP tasks.

Don't sell deals, sell expertise!!!

Many agents advertise deals on their booking platforms and send promote it. It's tough to beat deals on the Internet, and will be even tougher proceeding further. Upgrade your booking engine and define a clear strategy to sell expert advice and personalized service.

Plan your segment well

In general, global market has two traveler types. 1 - Those with more money than time and 2 - those with more time than money. Target both segments but travelers with more money than time value purchasing a agency's expertise and ability to handle and manage all aspect of the trip.

Engage and sell through social media

We highly recommend social presence for your travel business. Get your customers be fans and to post reviews of your services. Engage them with insights and tips. A facebook page is best used, when it's less about selling and more about engaging.

Resources

Travel Agencies in India

United States

OTA Model

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Travel Agencies in India and United States are riding on OTA Model.

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